Advertising does not have to expensive. You can promote your business with funds that does not break the bank. Here are some advertising tricks to help you save on your marketing budget.
1. Market your products and services using advertising specials. Various magazines and newspapers often offer special packages such as ‘2 for 1 ads” or a “pay for 3 ads and get a 4th ad with no extra fee” kind of deals. Take advantage of these special deals to save a little.
2. Ever heard of the piggy-back method? In doing this advertising approach, every time you mail letters or fill orders for customers, maximize the use of the envelope and place ads on it.
3. Produce you own advertiser or newsletter. Make sure to issue them regularly. Release them either monthly or every three to four months. Try to sell ad space and subscriptions to it. This way, printing the paper and postage would be taken care of by other bodies. You have your own ads posted with no cost having to come out of your pocket.
4. Be in the news. When column-worthy events and improvements happen in your business establishment, send notices and let editors know. If the publisher thinks your report is interesting enough to be printed, you can get free ad placement in exchange.
5. Make deals with publishers. Tell them to insert your ads in the publication, and in exchange, you will help distribute 50 or more copies of their paper.
6. Bulletin boards are placed at many locations. Prepare flyers and post them over these free bulletin boards. A lot of people pass by them everyday resulting to a bigger ad exposure on your part. The best thing about it is there’s no additional expense!
7. Produce a rubber stamp version of your ad and post it everywhere possible such as on envelopes, flyers, etc.
8. Nothing can be more effective than word of mouth. Tell your loyal customers to spread the word. In return, you will give them discounts. Ask them to send relatives, friends and everyone they know over to your business center to make new clientele.
Try these methods and see the difference; less advertising expenses flow out while more customers come in.
Business Check Up, a Must for your Enterprise
Your health, car engines and other machine operated-equipments are not the only things that need checking up. Businesses, whether big or small, also require for timely check ups to gauge the efficiency of the strategies you have applied, changes you have made, and all the other business actions you have undertaken. Depending on what your enterprise plans are. These check ups can be conducted monthly or annually.
If you have an enterprise of your own, here are 10 guides to help you start checking your business up.
First, check your month/year-to-date sales. Conduct a comparison between your present and previous sales performance. See whether your sales have gone up, gone down, or stayed as it is. The information you will gather here will help you decide what actions to partake next.
As you look into the sales report, do further digging and find out the percentage of your repeat customers. Know that keeping customers is a more cost-effective way of running a business as opposed to constantly looking for new clients.
In relation to keeping customers loyal to you, check how long it has been since your customers last received new products or services. Keep in mind that customers are constantly looking for new things. If you stick on the same products and services for a long period of time, customers might outgrow them which is not a good thing as far as your business is concerned.
Study the marketing strategies you have applied. Inspect whether the marketing campaigns you are investing in are paying out with positive results.
Do not forget to take a look on reports showing how your customer service is. Are your customers happy with the way you interact with them? Are they satisfied with all the services your business offer? Consider these things and think of possible gimmicks to bring your customer satisfaction rate higher.
Aside from your customers, you also need to keep your employees happy. Remember, these are the people helping you run your business. Conduct survey tests or observe them without letting them know to see if they are happy with their compensation, treatment and the job they perform.
In a highly competitive market, just like the one we presently have, it is necessary to do everything you can to keep your business running. Doing a business check-up is one which you must not forget.
LéVive juice concentrates the power of the world’s top five antioxidants
LéVive juice concentrates the power of the world’s top five antioxidants. If you are not familiar with the proper nutrition that your body needs for overall use. See the below reasons why it is important for you to take better care of yourself and your family.
Here are the world’s top five antioxidants:
• The Acai Berry
• The Noni Fruit
• The Goji Berry
• The Pomegranate Fruit
• The Mangosteen Fruit
There are 25 reasons to take this amazing fruit juice every day!
1. Decrease the levels of harmful free radicals, the cause of aging.
2. Keep your skin and hair healthy.
3. Fight funguses, virus and bacteria.
4. Increase your energy level.
5. Feel and look younger.
6. Prevent cancer.
7. Maintain a healthy blood pressure.
8. Control your blood’s sugar level.
9. Lose weight.
10. Sleep better.
11. Improve your vision.
12. Enhance your sex drive.
13. Improve your digestion.
14. Prevent gastritis, reflux and ulcers.
15. Maintain a normal cholesterol level.
16. Improve your memory.
17. Prevent diseases like Alzheimer’s and Parkinson’s.
18. Control inflammation and arthritis.
19. Prevent tumors.
20. Protect your kids’ health.
21. Keep your joints flexible and healthy.
22. Prevent respiratory conditions such as tuberculosis, bronchitis, emphysema and asthma.
23. Improve your fertility.
24. Keep your liver healthy.
25. Maintain an overall state of good balance health
My family and I have been using these products for the last two months and have seen changes in our health and so has many others on our products. To learn more go to BeautyImageConsultant.com
Give Value First
Jeffrey Gitomer explains the importance of value and yet some people still don’t have a clue. I absolutely love the way he presents this video and felt that it would be a great video for those who love value.
Hair industry losing business too?
It may be taken for granted that the hair industry is recession proof. But this recession statistics have something else to depict. How salons are being affected by the economy recession is directly proportional to people cutting down their visits to the salon and taking longer breaks in-between haircuts and coloring.
The statistics of the hair industry depicts that there has been a drop of 20% in the overall business. This doesn’t look to be a good figure for the so called recession proof hair industry and this is how they are being affected by the economy. In closing attracting high value clients in the salon industry is important and here’s how to attract high value clients.
1. Put yourself into the mind of your salon clients.
2. Indentify your salon clients needs. Why do your salon clients need what you offer and how can you help them.
3. Help your salon clients do their research.
4. Provide your salon clients with answers and solutions on your website through content of value.
5. Always be ready and willing to share your knowledge with your salon clients.
6. Allow your salon clients to relate to you by speaking your true voice.
When you do all six of these steps your salon clients will begin to trust your recommendations. To learn more visit Hair Artist Association located on Facebook.
About the Author:
Charlotte Howard is a Beauty Industry Expert, Trainer and Consultant. Grab Charlotte’s FREE training for Beauty Experts and Home-Based Business Owners.
Copyright © 2009 Charlotte Howard Consulting, LLC. All rights reserved.
Recession And Its Effects On The Beauty Care Industry
Whatever economic status you fall in, there are chances that you may require beauty care either to enhance your beauty or to repair the missing assets. So, is the beauty care industry being affected? Here the question is how they are being affected by the economy? The answer lies although people tie belts and their budgets, can they afford the ever increasing prices of the beauty products?
How they have been affected by the economy will depend upon, how hard the times were and did it make them put off their beauty treatments? As per a survey done, expensive salons saw a dip of about 25% in their clientele, and celebrity perfumes for example, saw a dip of about 20% in their sales during the recession. People still bought perfumes, but settled for the less-expensive ones.
About the Author:
Charlotte Howard is a Business Consultant and Founder of Charlotte Howard Consulting LLC. Personally Connect With Her On FaceBook At The Group “Hair Artist Association” For Beauty and Business Tips.
Copyright © 2009 Charlotte Howard Consulting, LLC. All rights reserved.



